GEN Z IS NORMALIZING JOY-FIRST FINANCES

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success adhered to an acquainted pattern: earn progressively, save boldy, buy a home, and plan for retired life. Yet Gen Z is approaching cash with a fresh point of view. Instead of concentrating solely on long-term build-up, this generation is prioritizing equilibrium, well